Stop Using Google Search: There’s a Better, Ad-Free Alternative

Why I use Kagi: out now in The New York Sun

“The best model would be a search engine that has no advertising incentives at all, and instead, for a modest subscription fee, provides unfettered search, sorted by relevance.

And that's what Kagi is; two-year old search engine that I started paying for last year and have no incentive to change from. Put simply, once you've been reminded how good a search engine can be, Google is impossible to return to.

Log onto Kagi, and it looks exactly like you'd expect; a search box, with options filtering for images, videos, news, podcasts, maps, and so forth. But where Google tries to funnel you into sales, Kagi's incentive is just to provide the best, most accurate search features to keep you subscribing; and the tools are extremely handy.

The default results look like a standard search engine, listing the most relevant websites for your search, interrupted with a 'Quick Peek' feature, providing easy answers for potential follow up questions, and your usual information widgets. Out of the box, just the absence of advertising makes this a far improved search experience, actually ranking results based on relevancy; but Kagi also lets you tweak to make it even better.”

Out now in The New York Sun: why I use Kagi as a search engine. Give it a read!