“If you’re comparing feature-for-feature, that’s a rip-off. After all, the Apple Watch Ultra 2 is $799 but allows you to do all kinds of outdoors activities at a professional level, and even has an included siren. But simply measuring which has the longest feature list, without considering how you use it, is shortsighted. If you were to take this approach, then Swiss Army Knives would be the best utensil, but I’d rather eat my ribeye with a steak knife.
Though you could go adventuring with an Apple Watch Ultra 2, most will go no further than an inclined treadmill, and for these unused features, you have to put up with a distracting screen, short battery life, and bulky design. By contrast, the NoWatch has all the health and stress tracking I could want but provides them without the distractions of email notifications and buzzy apps, without adding another screen in your life, and without needing a charge every day.
For me, there’s no question. My smartwatch is in a drawer. My NoWatch is on my wrist.”
Out now in The New York Sun: my piece on the NoWatch tracker, my ‘smart’ watch of choice. Read it now!